Branded

(2012)

Branded is a gripping thriller that takes viewers on a thought-provoking journey into the world of marketing and consumerism. Set in Moscow in 2017, the film follows Misha, a powerful marketing executive who is determined to spread Western brands and succeed at any cost.

The story unfolds through documentary-style flashbacks, revealing Misha's rise to power and his relentless pursuit of wealth and success. However, everything changes when a tragic incident involving an overweight girl undergoing plastic surgery shakes Misha to his core.

After experiencing a vivid vision in which he sacrifices a heifer to God, Misha begins to see strange visions highlighting the control that brands have over people's lives. Encouraged by these visions, Misha embarks on a mission to halt the rampant growth of brands in post-Communist Russia.

As Misha delves deeper into his quest, he discovers the dark and manipulative tactics used by marketers to control and influence consumers. With twists and turns at every corner, the film keeps viewers on the edge of their seats, questioning the impact of advertising and the power of individual choice.

Branded is an intelligent and thought-provoking film that challenges viewers to reconsider their relationship with brands and the influence of consumer culture. Through its captivating storyline and expert storytelling, this movie offers a unique and eye-opening perspective on the world of marketing and its impact on society.